Throughout my degree in New Media, I have learned and adapted to approach communications not only as a free, creative practice, but as a tool for connection, sustainability, and meaningful engagement with peers and audiences. My time specifically focusing on New Media has opened my understanding of connecting with people, places, and ideas. Thanks to these learning outcomes I have been able to establish key career goals and intents for my future in the growing world of digital media and communication. My goals involve the opportunity to work in one of three areas: Digital Media and Content Strategy, Start-ups and Entrepreneurial Roles, and Advocacy Communications. All three of these areas incorporate brand storytelling across platforms, overseeing audience growth, blending creativity with strategy, building messaging from the ground up, and leading public engagement. These are all areas in which I am confident I could fit comfortably and become an ideal communicator.
Originally from the United Kingdom and now living in British Columbia as a permanent resident, my perspective has been shaped by travel, cultural exchange, and hands-on learning experiences both inside and outside of Canada and the UK. This includes opportunities like completing my internship and branding work for the Canadian Icelandic Horse Federation (CIHF) and traveling to Iceland for more hands-on work. Outside of travel and alongside my academic work, I have consistently balanced employment, mostly in the service industry until very recently after starting my own communications contracting business; ARH Creative Works. These experiences have strengthened my ability to communicate with diverse audiences and reinforced the importance of clarity and visual engagement in effective communication styles.